Professional Design and Build Services Private-Label Dining Collection
An 8-piece dining collection developed under an ODM agreement for a US home furnishings retailer. From first sketch to shelf in 14 weeks.
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Surreal Private-Label Dining Collection
An 8-piece dining collection developed under an ODM agreement for a US home furnishings retailer. From first sketch to shelf in 14 weeks.
Private-Label Dining Collection
A home furnishings retailer with 85 stores across the United States asked our design team for an exclusive dining collection at a mid-market price point. We delivered 3 concept boards within 5 working days and refined the selected direction into 8 production-ready pieces.
The collection includes 2 extendable tables, 3 chair styles, a bench, a sideboard and a bar stool, all built in solid oak with a shared leg profile. Components were engineered for knock-down packing, cutting freight volume by 38 percent compared with fully assembled shipping.
Program timeline
- Concept boards: 5 days
- Samples of all 8 pieces: 10 days
- First production order: 1,600 pieces in 33 days
The retailer holds exclusive rights to the designs in North America, and Oakline manages repeat orders every 8 weeks.
Featured Designs
An 8-piece dining collection developed under an ODM agreement for a US home furnishings retailer. From first sketch to shelf in 14 weeks.
Compact Urban Apartment Bedroom
A 12 m² city apartment bedroom using an Urban Loft queen bed with under-bed storage. Designed for developers furnishing one-bedroom units.
All-Day Dining Restaurant Concept
A 120-seat hotel restaurant layout mixing oak dining tables, upholstered chairs and banquettes. Planned for breakfast, lunch and dinner service.
Hybrid Office Collaboration Zone
A 90 m² collaboration area combining bench desks, a lounge sofa group and a standing meeting table. Designed for teams of 16 to 24 people.
Scandinavian Family Living Room
A 28 m² family living room built around a Nordic Oak three-seat sofa and matching dining corner. The scheme was created for a German furniture retailer's 2024 catalog.
Modular Sectional Sofa Development
A modular sectional system with 7 interlocking modules, engineered for a European online furniture brand. Each module ships in a single carton.
Teak Poolside Lounge Concept
A poolside layout with 40 teak sun loungers, cabana daybeds and side tables. Designed for resort pools in tropical climates.
