Daniel Chen
Daniel Chen founded Oakline Furniture in 2009 and leads the company as General Manager, overseeing strategy, capacity and key project partnerships.
Get in Touch →
Daniel Chen
Daniel Chen founded Oakline Furniture in 2009 and leads the company as General Manager, overseeing strategy, capacity and key project partnerships.
Daniel Chen
Daniel Chen founded Oakline Furniture in 2009 with a 6,000 m² workshop in Lecong, Shunde, and has grown the company into a 42,000 m² factory with 380 employees and an annual output of 120,000 pieces. Before Oakline, he spent 7 years managing export orders for a Foshan sofa manufacturer.
As General Manager, Daniel sets product and market strategy, approves capacity planning and leads negotiations on large hospitality and contract projects. Under his leadership Oakline has shipped to 60+ countries and built partnerships with 1,200+ wholesale, hotel and project clients.
Daniel personally reviews every new OEM / ODM partnership and visits key customers in Europe and North America at least twice a year.
- Founded Oakline Furniture in 2009
- Led the ISO 9001, FSC and BSCI certification programmes
- Oversees all projects above 5,000 pieces
Our People
Daniel Chen founded Oakline Furniture in 2009 and leads the company as General Manager, overseeing strategy, capacity and key project partnerships.
Ahmed Hassan
Ahmed Hassan is Key Account Manager for hospitality projects in the Middle East, coordinating custom furniture for hotels and serviced apartments.
Grace Liu
Grace Liu is Operations Director at Oakline, connecting sales, purchasing and production so that orders ship within the promised 25 to 35 days.
Maria Lopez
Maria Lopez manages export sales for Latin America and Southern Europe, handling quotations, samples and order follow-up for wholesale buyers.
Michael Wang
Michael Wang runs daily production at Oakline's 42,000 m² factory, managing 6 workshops and 260 production staff.
Sofia Rossi
Sofia Rossi leads product design at Oakline and created the Nordic Oak Series, the company's best-selling solid oak collection.
Anna Petrova
Anna Petrova leads after-sales service at Oakline, handling warranty claims, spare parts and delivery issues for export customers.